Gold markets continue to attract strong buying interest, with prices pushing higher as global uncertainty and geopolitical tensions reinforce demand for precious metals. For Australians holding unwanted gold, silver or platinum, the current environment presents a compelling opportunity to sell at some of the strongest prices seen in years.

Gold advanced sharply at the start of the week following heightened geopolitical tensions after US military action in Venezuela. While markets believe the situation may be contained, the initial reaction has been decisive, with investors moving quickly into safe-haven assets.

Spot gold recently climbed to around $4,455 per ounce — just shy of the record highs reached late in 2025 — while US gold futures surged even higher in New York trading. These elevated price levels mean sellers are now being offered exceptional value across all forms of precious metals, from old jewellery and coins to bullion and scrap.

Strong Prices, Strong Demand

Gold remains firmly in a long-term uptrend, underpinned by geopolitical uncertainty, expectations of further US interest rate cuts, sustained central bank buying and continued investor demand. Analysts note that even when short-term pullbacks occur, they are quickly met with fresh buying interest, reinforcing the strength of the market.

Major financial institutions continue to forecast further upside, with some projecting gold prices approaching $4,900 per ounce and potentially moving toward the $5,000 level in 2026. While this outlook remains supportive, current prices already represent historically high levels — making now an attractive time to lock in gains.

Why Sell Now?

Periods of geopolitical tension often create brief windows where precious metal prices spike as investors rush for safety. While analysts suggest that the long-term impact of geopolitical events may fade over time, the immediate price response can be significant — and that is precisely what sellers are seeing now.

For those holding unused or broken gold jewellery, silver cutlery, platinum rings, coins, bars or scrap metal, today’s prices offer the chance to realise maximum value without waiting for further uncertainty.

Sell with Confidence at the GoldCompany

The GoldCompany specialises in buying gold, silver and platinum in any form, offering transparent valuations based on live market prices. With decades of experience and a reputation trusted by both the public and the trade, the GoldCompany ensures sellers receive competitive, honest and obligation-free offers.

Whether you are looking to sell a single item or an entire collection, now is the time to take advantage of elevated precious metal prices. As markets remain volatile and buyers stay active, the GoldCompany stands ready to help you turn unwanted metals into cash — simply, securely and at some of the best prices available.

When markets move, opportunity follows. With gold prices near record highs, there has rarely been a better time to sell.