Mission
At The Gold Company, our mission is to make selling precious metals simple, transparent, and secure. We provide expert valuations, honest advice, and award-winning service—free of charge and without pressure. Whether you choose to sell or not, our goal is to help you unlock the value of your items by offering fair valuations, top market prices, and a seamless selling experience.
Our Long History In The Trade
Founded in 2008 by Michael, Roy, and Dan, The Gold Company was created to meet Australia’s need for a trusted, full-service gold buyer offering real financial solutions to everyday people.
Since then, we’ve grown into The GoldCompany Group, expanding our services across multiple channels—including buying and selling precious metals and diamonds, bullion investment, insurance, and expert valuation services.
While we continue to evolve, our mission remains the same: to deliver genuine value and support to the communities we serve.
Who Are We?
With over 75 years of experience spanning three generations, The Gold Company has earned its reputation as one of the most trusted names in the precious metals industry. Our legacy is built on deep expertise, transparency, and integrity.
From miners to refiners, our strong industry networks and in-house testing capabilities allow us to provide the most accurate, up-to-date valuations in the market. Every assessment is completely free and carries no obligation, so you can make your decision with confidence.
Founders
Michael started his career serving an apprenticeship as a diamond cutter, polisher, cleaver, and marker for a major DeBeers sightholder in South Africa. In 1988, Michael then established a diamond cutting works (DCW) in Johannesburg CBD. The factory primarily traded in rough diamonds directly from the mine. The DCW is situated in the city where Michael and his brother Roy manufactured polished diamonds, which are marketed around the globe. In 2001, the family migrated to Australia, where they set up the DCLA, Australia’s first and only internationally accredited and endorsed diamond grading laboratory.
Roy worked for Anglo American and De Beers, a multinational diamond and gold mining corporation, for several years before joining the DCW business in the 90s. As an expert in rough and polished diamonds, he was active in the trading of rough diamonds and developing mining interests in the Kimberly area of South Africa and other African countries. Roy’s in-depth knowledge of gold and silver and his qualifications in the world of economics have been the backbone of the FirstGold platform’s strategy and focus. An indispensable part of the consumer’s experience when dealing with FirstGold.
Dan owned and operated a professional aviation business in Australia. Dan’s business expertise is extensive across many different companies, including gold, diamonds, and other innovative technology companies. With a broad base of experience in marketing and commerce and a passion for gold trading and the gold market, Dan is a hands-on partner and leader. With his experience in selling and buying gold, Dan has earned the team an impeccable reputation in the trade around the globe.
The Gold Company Group
Contact Us
Suite 901, Level 9, CitiSite House 155 Castlereagh Street Sydney, NSW 2000
Phone (02) 9020 5150
Email info@thegoldcompany.com.au